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Influence Of Esbs Radio On The Economic Empowerment Of Agbani Community In Enugu State
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1.7. Significance of the Study
It is
hoped that the study will be very important in many repects. This study
is therefore aimed at highlighting the influence of radio on economic
empowerment of Nigeria. it will provide a sufficient resource materials
for further studies in the field related studies, thereby extending the
frontiers of knowledge. To radio producers and presenters, the findings
of the work will aid in the proper implementation of economic
empowerment grass root programmes and campaigns. To the government, this
study will serve as a platform for planning and making of relevant
policies that border on the economy and informing the ruralities.
And finally, it will serve as evaluation reference materials for general study of communication development study and scholars.
1.8. Definition of Terms
The terms were operationally defined.
i. ESBS
This
means Enugu state broadcasting service. It is the radio that operates
in the Agbani community. It is the radio that gives out economic
empowerment messages to the people.
ii. Rural areas
Rural area is a place where rural people live. Agbani community is a rural area that was studied.
iii. Radio programmes
These are programmes designed by the ESBS radio and which is to be transferred among everybody in Agbani community.
iv. Economic empowerment
This involves stirring up in the people of Agbani the necessity to work and create wealth for them to sustain a good life.
v. Poverty
Poverty
here refers to the standard of living of the people of Agbani community
and other rural areas. It is a life of lack, insufficiency, rejection
and need of Agbani.
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ABSRACT - [ Total Page(s): 1 ]This study is aimed at finding out hoe ESBS Radio has helped in the economic empowerment of Agbani community and to find out the possible ways to improve the economic standard of the dwellers of Agbani community. This study was based on uses and gratification theory. The researcher consulted relevant literature to raise secondary data while survey method was used to generate primary data for analysis. The data generated using questionnaire was tested using Chi-square goodness of fit test formula ... Continue reading---
