• Appraisal Of The Problems And Prospects Of Purchasing In Small Scale Business In Nigeria

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    • 1.5 STATEMENT OF HYPOTHESIS
      Hypothesis I
      Ho: Aqua Rapha (God’s Healing Water) does not practice purchasing concept.
      Hi: Aqua Rapha Investment Company practices purchasing concept.
      Hypothesis 2:
      Ho: Aqua Rapha Investment Company does not carryout purchasing research.
      Hi: Aqua Rapha carryout purchasing research.
      Hypothesis 3:
      Ho: Consumers are not satisfied with the quality of product produced by Aqua Rapha (God’s Healing Water).
      Hi: Consumers are satisfied with the quality of product produced by Aqua Rapha (God’s Healing Water)
      1.6 LIMITATION OF STUDY
      Research study in Nigeria is best with a lot of problems, which include mass illiteracy, little supply of reliable secondary data. Prejudice against the researcher themselves. Under secrecy as well as time and financial constraints. Many of these limitations were experienced the course of our study. However, prominent among these limitations were time and financial constraints. As final year student we had too short time at my disposal for the study, as I had to combine it with other academic work. Some problems were therefore encountered in the conduct of the fieldwork and it was not quite easy to arrange for personal interviews with the general manager, proprietor or the production manager of the Aqua Rapha Investment Company. Our insufficient to financial resources was also a major constraints in limiting the scope of field work at Aqua Rapha Investment Company, the National Directorate of Employment as well as the Nigerian Bank of Commerce and Industry Limited (NBCL).
      Other limitations of the study and the inherent short comings in the research methodology by employed. These limitations not withstanding, it is believed that the findings and conclusions reached would be useful for better management of Aqua Rapha Investment Company as well as some other related small-scale enterprises in Nigeria.
      1.7 DEFINITION OF TERMS
      The following terms used in this study should be taken to mean the following:
      MARKETING: Purchasing is defined as all-important set of creative human activities aimed at identifying; anticipating and satisfying human needs and wants through exchange as efficiently and as effectively as possible.
      Purchasing is located in the realm of human activities; purchasing needs the degree of intelligence possessed only by human being. Two monkeys cannot market. It is directed at facilitating and consummating exchange, it covers both transaction and exchange relationships. The transaction relationship is a short run affair (transaction is the unit of measurement of exchanged) whereas the exchange relationship is a more durable and continuous relationship.
      PROSPECTS: Prospect may be defined as a person or institution who will benefit from your product or service and who can afford to buy or pay for it.
      STRATEGY: Strategy is a process of planning that involves deciding what the major goals of the entire organization in its pursuit of their goals.
      SMALL BUSINESS: Small business is any industry which is independently owned and operated and not dominate in its area of operation. It is requires at most one man who is not engaged in any other functional work required.
      INDUSTRIALIZATION: Industrialization is the process of building up a country’s capacity to process raw materials and to manufacture goods for consumption or further production.
  • CHAPTER ONE -- [Total Page(s) 3]

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